One of the key factors that make Emami stand out from its competitors is its wide range of innovative and high-quality products. In the personal care segment, Emami offers a diverse portfolio including skincare, haircare, male grooming products, and health supplements under well-known brands like Boroplus, Fair and Handsome, Navratna Oil, Zandu balm etc.

In addition to traditional products, Emami has also been investing heavily in research and development to introduce technologically advanced offerings. For instance, the company's recent foray into ayurvedic medicines with 'Zandu Care' showcases their commitment towards merging tradition with modern technology.

Emami Limited’s strategic partnerships have further bolstered its position in the industry. One notable collaboration includes partnering with Nirmal Bang Securities Ltd to form ‘Nirmal Bang Insurance Broking Pvt Ltd’ offering insurance services through digital platforms which emphasizes on innovation within financial sector

The company's dedication to quality control measures ensures that all their products adhere to international standards while catering specifically to the needs of the diverse Indian market. With a strong focus on innovation backed by extensive R&D efforts along with strategic collaborations, Emami Limited continues to maintain its competitive edge within multiple industries.