Titan Company Limited is an Indian consumer goods company that operates in several different business segments. It was established in 1984 as a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO). Titan has since grown to become one of the largest and most well-known companies in India, with a strong presence in various sectors such as watches, jewelry, eyewear, and precision engineering.

The company's watch division offers a wide range of products under its brand names like Titan, Sonata, Fastrack, Raga, Octane and Xylys. In addition to traditional analog watches, Titan has also ventured into smartwatches with its JUXT Pro line offering features like activity tracking and smartphone notifications.

When it comes to jewelry retailing, Tanishq - which falls under the umbrella of Titan - stands out for its exquisite designs crafted from gold or precious stones. The brand is renowned for its craftsmanship and innovation within the Indian jewelry market.

In terms of Eyewear segment; "Titan Eyeplus" stores offer a variety of stylish frames alongwith lenses designed using advanced technologies catering individuals' vision correction needs.

One factor that sets Titan apart from competitors is its commitment to innovation. The company invests heavily in research & development across all business verticals. This has led to innovations such as scratch-resistant materials for watches, unique designs for jewelry pieces utilizing state-of-the-art technology like CAD/CAM processes etc., thus ensuring product quality while staying ahead on design trends..

In recent years,Titan's partnership with global brands have helped them position themselves at par globally . For instance,in collaboration with HP Inc., they introduced world’s first Smartwatch cum Fitness tracker 'Juxt Pro'. Also their alliance with Montblanc resulted into exclusive distribution rights enabling access to luxury Swiss timepieces by customers through Helios Showrooms(Titans subsidiary).