Ujjivan Financial Services Limited is a leading non-banking financial company (NBFC) in India, catering to the financial needs of underserved and unserved populations. The company primarily focuses on providing microfinance loans to women from low-income households, aiming to promote financial inclusion and empower them economically.

Ujjivan offers a range of financial products and services including group loans, individual loans, housing finance, and banking services such as savings accounts, current accounts, fixed deposits, and remittance services.

The company has been leveraging innovative technology solutions to enhance its operations and reach. Ujjivan has implemented digital initiatives like mobile banking apps for customers' convenience. This allows borrowers to access their loan details, make payments, check balances, etc., using their smartphones or computers. One factor that sets Ujjivan apart from its competitors is its strong focus on customer-centricity. The organization's robust risk management practices have allowed it to maintain a high portfolio quality while serving over 5 million active customers across 24 states in India. In addition to its commitment towards social impact through inclusive finance offerings, Ujjivan has also formed strategic partnerships with various stakeholders including government bodies and international organizations. These collaborations have further strengthened the company’s position in the market while contributing towards sustainable development goals.